Latest News
Records tumble as first £1m+ month recorded
Over 90% of franchisees broke sales records in 2021 - and we've just started the year with our best ever January, February AND March!
Trade sales rep a big boost for The Wheel Specialist’s franchisees
A dedicated trade-sales specialist devoted to drumming up additional business for The Wheel Specialist’s record-breaking network could bring a significant boost in income for franchisees.
Lightning lead-handling means more profit for wheel refurbisher’s franchisees
Franchisees of The Wheel Specialist can guarantee a response to incoming business enquiries within 60 seconds - even if they’re up to their eyes with refurbishing a wheel or at home spending time with their family.
MD Update: January 2022 Network News
Jack discusses Tanya’s Aylesbury showroom launch (some images below!) and branding updates. There’s a big 12 months ahead for TWS and our franchisees.
Little girl’s caravan holiday dream inspires company to back can-do charity
One little girl’s dream of going to the seaside and sleeping in a caravan moved our CEO so profoundly that she’s stepped in to help - and is making the organisation that grants similar wishes our official charity for next year.
MD update: December 2021 Network News
Jack’s talking new products, sales records being shattered and an exciting trial for franchise owners in his latest network updates.
How we broke the TWS monthly sales record
Paul and John Leggat recently smashed the network sales record from their Bristol franchise - here's how they did it!
Premium products revamp helps TWS franchisees increase margins
Franchisees of premium alloy refurbisher The Wheel Specialist are about to be cleaning up - literally and financially - with a highly profitable new range of exclusive aftercare products, in development for two years.
Insider features TWS powder coating technique, creating huge brand awareness
News on our premium processes is travelling far and wide: when Cars Insider wanted to make a feature on how alloy wheels are powder coated, they turned to the UK’s premier automotive franchise.
Start-up Chronicles Part 1: The Recruitment Process
Tanya Garwood became our newest franchisee when she opened the doors to her new business in Aylesbury recently. We’ll be following her journey through her first year, beginning with how she found the process from enquiry to business owner.
CEO Insights
A common difficulty for business owners is that they struggle to get 'outside' the day-to-day operations to work on the business, not just in it. Here's Ginny on how we support our franchisees in this all-important transition.
Silverstone stardom for racer Ryan turns the spotlight on The Wheel Specialist
Hundreds of thousands of motorists rely on wheels refurbished or enhanced by The Wheel Specialist - but one person who’s making better use of his wheels than most is racing driver Ryan Lovett.
CEO Insights
Business growth is one of the key pillars of our franchisee support – here’s TWS CEO Ginny Murphy talking about some of the ways we can help you grow your own successful wheel refurbishment franchise.
A one and six zeroes for The Wheel Specialist’s heroes
Our franchisees are celebrating a monumental milestone: their millionth alloy wheel refurbishment, that’s enough to reach space and back!
MD Update: August 2021 Network News
Jack’s talking social media, new training videos and marketing updates on this month’s snapshot into the TWS network.
Tanya’s bringing The Wheel Specialist’s expertise to motorists in Aylesbury
Tanya Garwood prides herself on her meticulous research into companies - so when she decided to quit her 30-year career in the City of London and buy a franchise instead, she poured all her years of professional experience into choosing the right one.
Animation’s drawing more customers to The Wheel Specialist’s franchisees
Franchisees of family-owned alloy refurbishment network The Wheel Specialist now have a powerful new tool in their branding arsenal: an animated advertising campaign that should bring a significant boost to their incomes and a big increase in brand awareness.