Support

While it’s little more than a cliché for many companies, the word family is embedded in the fabric of our franchise. We’re incredibly proud to be a family-run business, and several of our franchisees can (and do!) say exactly the same. That creates a distinct culture engrained into The Wheel Specialist network, with support at its heart. We care about your success.

You’ll find an overview of the support you can expect below, but bear in mind that our guidance to you is very much personalised and bespoke, based on your needs, not someone else’s: we’ll explore the areas you’re less confident in together, and turn them into strengths.

Training

Your key staff trained by our head office team

A dedicated B2B sales rep to help secure your first few customers

Marketing, software and business management

Sales training on converting leads into business

Technical training so you understand operations

HR and Health & Safety

Marketing

We excel at helping you grow your business. Here’s our marketing expert Jason Evans describing some of the support you can expect from us:

£10,000 invested in your start-up marketing campaign

Substantial lead generation from our customer site

Fully managed Google Ads campaigns

Local advertising campaign raises awareness on launch

Two hundred trade leads to get you started

Social media setup, automated posts and visibility campaign

Technology

Customised CRM to support business growth

Intranet to keep you connected with the network

Contactless Customer Processing System

Ongoing support for franchisees

We’ve been in business for more than 60 years and supporting franchisees since 2007 – we know how to help you succeed. Our senior head office team are hugely passionate and have all been with the business for years, giving you decades of experience to lean on.

After opening your franchise, The Hub will maintain regular communication and provide continuous support tailored to your specific needs and business stage. Additionally, we've introduced a 'Fast Track' meeting scheme, especially beneficial for new franchisees, those looking to enhance their performance, or businesses aiming for growth.

Fast Track meetings are frequent, typically occurring every one to four weeks. These brief and focused meetings are designed to analyse crucial aspects of your business, utilising data from the CRM, marketing platforms, and phone systems. At the end of each Fast Track meeting, actionable tasks are identified, documented in your CRM system, and executed by you or The Hub in preparation for our next meeting.

You can expect continuous support and guidance throughout our partnership, including email, phone calls, and WhatsApp support. We also conduct regular business growth reviews and arrange technical specialists' visits to your showroom. You’ll have access to our intranet, annual conference, and other network events to stay connected and confident as you grow.

We also host Franchise Advisory Board Meetings, involving franchisees from diverse backgrounds and business growth stages. These meetings drive collaborative discussions and aim to enhance our business model. As a new franchisee, you may have the opportunity to attend one of these meetings for exposure and may even be invited to join the Franchise Advisory Board in the future, contributing your skills, experiences, and knowledge to support fellow network members.